D Alexander CPA, P.C. is an Austin, Texas-based accounting firm led by Demitra Alexander, CPA. With over two decades of experience serving entrepreneurs, small businesses, law firms, and engineering companies across industries, Demitra has built a reputation on competence, reliability, and no-nonsense financial expertise.
The problem? Her website wasn't reflecting any of that. When she came to Intuitive, her digital presence was silently costing her business. We were brought in to change that completely.
Demitra's existing brand colors were already strong. A palette that communicates authority and professionalism. We didn't reinvent it. We built a complete design system around it, pairing refined typography with deliberate spacing and a consistent component library that can scale as her firm grows.
Demitra's original website lacked structure within a broken layout. Her webpage only consisted of a sticky hero section, a broken sidebar menu and only left a slither of the web page for actual content. Not to mention that her contact form was broken. Which was the only option for clients to contact her via her website. This issue cost her business thousands of dollars in potential clients.
Demitra's rebranded website is now a fully functional touchpoint for both her business and her clients. Intuitive revamped the site with character so that you feel like you're doing business with Demitra and not some generic CPA firm you found online. Her website now tells a story of trust and efficientcy through a vibrant, sleek, professional design that allows the user to engage with knowledge of her services in a user friendly way. And of course, we upgraded that contact form to a direct booking link to schedule a meeting or other various options of contacting her firm directly.